How I flooded Australia , how the very first elections took place, Or why Don Juan was the founding father of multi- step marketing
Emzar Jgerenaia
An amazing year has started! The rat turned out to be such a strange thing, it turned everything head over hills.
Its +1°C in Moscow, 0°C in Minsk, Kiev and St. Petersburg, not talking about Helsinki +2 °C and – 10° -15° C in Tbilisi, – 5 °C in Vorkuta, – 25°C in Vale! Where is the South and where is the North, even nature is confused. A warm climate has bothered us, as we stated and we gaited a whole world. Well, its not true in Georgia, as the country faces freezing.
A question rose: where does a climate meridian cross Economics? You will probably have an answer: Greenwich, Sir. It stopped at Tbilisi – all types of construction and transportation has hindered, Economic growth has evidently decreased in January. What I really think is that a rat hasn’t come out of its warm place, its still the year of the Pig. We hope rat will come in February and will put everything in order. The South will be the South and the North will be the North. Economics, Business and Education will be taken care of.
Snowy winter is followed by thoughts, endless thoughts! One sits near a fireplace while it’s snowing outside; One sits and thinks about thousands of things, including confused compass, confused climate and a country generally. A human being had been created for thinking; I watch TV, ‘A new TV’ – balanced one. One sees that assets and liabilities as well as balance have moved to media and we all should be balanced and adequate. The other day one of the officials of the Parliament stated on TV – ‘the issue is quite sensitive’, did you hear that? I couldn’t believe it! He actually used this word and TV just repeated it. Do you think a person who doesn’t speak English may not watch Georgian TV channels? Or hasn’t anyone advised that politician, who by the way is not really fluent in English, that the word is not beautiful and stylish?
‘Teenagers are quite creative and sensitive and its obvious that they looked with a nice image on a party‘ – this is what I hared through second famous channel the very next day! Well. . . lots of things are mixed up this year! Did you get anything? Did you find a single Georgian word there? Well, it’s ok. I simply turned TV off , it was impossible to watch it. One of the TV channels (I’ll tell you a secret, it was ‘MZE’), a small girl’s motion of speech apparatus (lips) made me think she was going to force her way through a screen. She was angrily shouting – Flood in Australia – as though I have left the tap open and flooded my neighbors downstairs, Australians. This ‘new’ journalist tries to imitate Inga Grigolia, still I wasn’t able to find out who the sensitive politician tried to imitate. Well, probably Americans;
The one with ridiculously moving lips at least plumped them. She started banging with her plumped lips at different places: floor, our years and sometimes on ‘Time’.
Therefore lip plumping is not enough to be Inga Grigolia…
Well, as I was angry, I turned on radio and – RJ, a girl speaks about her new work with the music producer. A young producer – ‘Actually this clip became a sound and leading’. I listened with the greatest attention. Not a single Megrelian word in the above several words!!!!!! What is going on? What a language? Where have Georgia and identity gone? Is this a language? Is this a country?
I nearly had a hear t attack, I took a new magazine, a journal to read (I need to do something in this freeze, its freeze’s fault; otherwise, I would have not taken a magazine). ‘Journal’ has an interesting and distinguished title ‘Business Express’. It’s only a third edition and I came across an amazing ‘headline’ (you like it? Ha-ha-ha) ‘A-Z of Business, I am really strong’. Bless your creator; I had a lot of fun. Business ‘graduate’ problems are of great importance in the world (in case you don’t follow ask me later), according to the latest data 70 % of MA is MBA. Bologna process is actively on: curriculums to lead our students, who to assign as their tutors, what to offer in their syllabus, which are the better modules to result in market adequate BAs and MAs. We need innovations, dear Sirs; during 80’s and 90’s whole Western management had been thoroughly seeking and introducing these innovations, billions had been spent on searching optimal business management versions and all in vain.
The Western business loses its positions, Asia is on its way. Imagine how difficult it is to teach business – Michael Dell has not graduated collage, Bill Gates hasn’t graduated Harvard, neither Oracle and Google creators done a lot for learning business and have no MBA certificates; Anyway, they are Business Management giants. Let me ask you if you have ever seen a chemist without special education, a mathematician, a linguist or a professor of history. It is easy to notice that business is the only sphere where you may become a giant without corresponding business education.
This is the way business is. You will never know where the South and the North is. It is all confusing, still most of people study business, all seek the formula of making money and all leading business textbooks (except charlatans) begins with it. In case you look for a success and money formula, it is not a book for you.! –
What does this naked and transparent truth has to do with journal ‘Business Express’? The problem was easily solved there, besides it was solved greatly! Really cool! Creative attitude was found towards this sensitive problem. I would definitely take Marketing and business terms on pg 12 as a New Year joke, but there was a promise in Leeds that I would be assisted if I am ready to start business and what type of business should I start, where to get money etc; the beginning covers an intention to define Marketing, but it is not interesting! MLM definition seems really interesting – ‘You flirt with a beautiful woman, then with her elder sister, then with her nice aunt etc, – this is what a multi-level marketing is’. Let me tell you dear Sirs, this is filthy, nothing of a marketing type. By the way, it is a paraphrase of Don Juan story and accordingly we may state that Don Juan was the greatest economist and a researcher, as well as a founding father of multi-level marketing.
Definitions of economic terms are followed then (Paata Gugushvili would turn in his grave)
‘you see a beautiful lady a party, you come up to her and say: I have a cool friend, who would love to get acquainted with you and I am perfectly sure that you will enjoy meeting him a lot- this is a trade representation’ – reads the article. This is pimping my dear!
And finally, I would like to give you another definition form Mr. George Lortkipanidze’s work (New School of business) ‘You go to a party, you are a handsome guy and feel quite self confident. You are sure you can attract attention of the most beautiful woman. Although, each lady is accompanies with her gentleman and your desire to spend an evening with a nice lady remains unfulfilled – this is market economy’. Well, one cant say anything! This is the easiest way of teaching business, world economics and graduate problems. I just forgot about the headline, and I’ll tell you – in the year of the rat everything is confusing: the North and the South Warm and cold, the Universe has changed and even democracy and elections have undergone changes!
Though, it always used to be like that, even when the very first elections took place: Adam was told to choose a wife when Eva was taken to him.
Tbilisi, – 10°C, Snow
Emzar Jgerenaia